Privacy Policy

This Privacy Policy describes how RuchiRoots ("we," "us," or "our"), operated by Suhail PVP from Bengaluru, Karnataka, India, collects, uses, and protects your personal information when you visit ruchiroots.com, place an order, or contact us.

1. Information we collect

We may collect the following information when you interact with us:

• Contact details: name, email address, phone number, and delivery address.
• Order information: products ordered, quantities, payment method (we do not store full card details on our servers), and order history.
• Communications: messages you send via our contact form, email, or WhatsApp.
• Technical data: IP address, browser type, device information, and pages visited — collected via standard web logs and analytics tools.

2. How we use your information

We use your information to:

• Process and fulfil orders for our pickles and gift boxes.
• Respond to enquiries, complaints, and customer support requests.
• Send order confirmations, delivery updates, and (with your consent) promotional communications.
• Improve our website, products, and customer experience.
• Comply with applicable laws, including FSSAI food safety regulations and tax requirements.

3. Legal basis (India)

We process personal data in accordance with the Information Technology Act, 2000, the Information Technology (Reasonable Security Practices and Procedures and Sensitive Personal Data or Information) Rules, 2011, and the Digital Personal Data Protection Act, 2023 (DPDPA), where applicable. By providing your information, you consent to its collection and use as described in this policy.

4. Sharing your information

We do not sell your personal data. We may share information with:

• Delivery partners — to ship your order to your address.
• Payment processors — to process transactions securely.
• Legal authorities — when required by law or to protect our rights.

All third-party partners are required to handle your data responsibly and only for the purpose for which it was shared.

5. Data retention

We retain order and contact records for as long as necessary to fulfil our legal, accounting, and customer service obligations — typically up to seven years for financial records and three years for general enquiries.

6. Security

We implement reasonable technical and organisational measures to protect your data against unauthorised access, alteration, or disclosure. However, no method of transmission over the internet is 100% secure.

7. Your rights

Under applicable Indian law, you may have the right to:

• Access the personal data we hold about you.
• Request correction of inaccurate information.
• Request deletion of your data, subject to legal retention requirements.
• Withdraw consent for marketing communications at any time.
• Lodge a complaint with the relevant data protection authority.

To exercise these rights, contact us at hello@ruchiroots.com.

8. Cookies

Our website may use cookies and similar technologies to improve functionality and analyse traffic. You can control cookies through your browser settings. Disabling cookies may affect certain website features.

9. Children's privacy

Our services are not directed at individuals under 18. We do not knowingly collect personal data from children.

10. Changes to this policy

We may update this Privacy Policy from time to time. Changes will be posted on this page with an updated revision date. Continued use of our website after changes constitutes acceptance of the revised policy.

11. Contact us

RuchiRoots
Attn: Suhail PVP
RuchiRoots Kitchen, Bengaluru, Karnataka 560001, India
Email: hello@ruchiroots.com
Phone: +91 +91 8606320820